Turnkey Art Consulting · Vertically Integrated · Nationwide

Every space tells a story.

Our role is to help you tell yours through art that inspires, elevates, and endures. Curated art programs designed, fabricated, framed, and installed under one coordinated operation.

The Art Firm Difference

While others resell, we create.

Art Firm is a vertically integrated art consultancy serving clients nationwide. Founded by Juliana Roslin in 2021 under Ready2HangArt.com, Inc., we specialize in turnkey art solutions for hospitality, healthcare, multi-family, senior living, and student housing.

An integrated team of art consultants, designers, and fabricators ensures accuracy, faster timelines, and consistent quality across every phase. Concept design, CAD development, production, framing, and installation — all managed under one coordinated operation.

In-house manufacturing and rigorous quality control deliver specification-accurate artwork built for commercial durability and long-term visual performance.

20+
Years Experience
30+
Artist Licenses
9
Exclusive Brands
2
U.S. Locations
Industries We Serve

Art programs built for the spaces
that need to perform.

Specialized art consulting across diverse sectors — enhancing environments through strategic design, evidence-based principles, and meticulous attention to detail.

01 / Hospitality

Hospitality Art Consulting

Boutique Hotels · Resorts · Brand Properties

Turn-key curated art packages for boutique hotels and independent resorts that create memorable guest experiences. Brand-aligned curation that reflects standards and design vision — striking the right balance to enhance profitability while conserving resources.

  • Brand-aligned curation that reflects standards and design vision
  • Local and regional artists for authentic sense of place
  • Memorable lobby, guestroom, and corridor moments
  • Compliant specs for high-traffic hospitality environments
02 / Healthcare

Healthcare Art Consulting

EDAC Advocate Firm · Hospitals · Clinics · Outpatient Centers

Evidence-based art programs for hospitals and clinics that reduce stress, support recovery, and elevate patient experience. We pair artistic vision with EDAC principles so every selection — color, imagery, scale, sightlines — serves well-being.

  • EDAC-guided strategy with biophilic and therapeutic palettes
  • Healthcare-grade Type II wallcoverings and ligature-resistant options
  • Local artist integration to anchor a true sense of place
  • Featured engagement: 188 unique artworks for Fresenius Medical Care nationwide
03 / Multi-Family

Multi-Family Art Consulting

Apartments · Condominiums · New Builds & Renovations

Curated art advisory packages, procurement, and turnkey installation for new builds and renovations. From amenity-rich Hi-Rise towers to value-oriented renovations, we adapt to your market and property type — design-forward, on brief, on budget, on time.

  • Cohesive art packages by palette, scale, and narrative
  • Value-engineered options with clear phasing
  • Procurement, logistics, and nationwide professional installation
  • Project management aligned to construction timelines and occupancy goals
04 / Senior Living

Senior Living Art Consulting

Assisted Living · Memory Care · Active Adult Communities

Warm, evidence-informed art programs that feel like home. Calming, familiar, beautiful — we curate art that supports daily life by reducing anxiety, aiding orientation, and strengthening community identity across every stage from Independent to Memory Care.

  • Biophilic imagery and familiar themes that ease day-to-day living
  • EDAC principles applied for wayfinding and positive distraction
  • ADA-accessible formatting, scale, and safe installation
  • Cleanable materials and approvable specs that hold
05 / Student Housing

Student Housing Art Consulting

Campus Living · Student Apartments · University Housing

More than an art consultancy — a strategic partner for student apartments and large-scale university housing. Signature art packages with commercial security hardware, delivered under tight construction windows with a sophisticated atmosphere that defines the modern campus living experience.

  • Custom quotes within 72 hours — no generic templates
  • In-house fabrication for full control of cost, finish, and timeline
  • High-traffic materials: protected metals, anti-glare acrylic, acoustic panels
  • Daily coordination with GC, ID, and PM teams; punch list documentation
Full-Service Capabilities

Every stage of the art program, under one roof.

Concept & Curation

Tailored art master plans aligned with brand, architecture, and interiors. We define narratives, zones, typologies, and placement to guide decisions property-wide.

Custom Commissions & Licensing

From commissioned statement pieces to curated local collections. In-house multidisciplinary designers plus a global network of licensed photographers and artists.

Wide-Format Fine Art Printing

Photographic-quality output across canvas, paper, vinyl, acrylic, plexi, aluminum, and wood — using state-of-the-art Canon, Epson, and HP digital printers.

Custom Framing & Mirrors

Wholesale custom framing using premium materials for trade projects of any size. Materials sourced locally and to budget — quality is impeccable at every tier.

Wallcovering Murals

Custom-designed murals on existing surfaces using commercial-grade vinyl, perforated window films, and specialty substrates for high-traffic public venues.

White-Glove Installation

Oversized, sculptural, mural, and gallery-wall installations with secure specialty hardware. Available as a contract service even when we are not the consultant or supplier.

Recent Projects

Work that sets the standard.

Ten featured engagements across all five industries — each one built, framed, and installed under one coordinated operation. From boutique hotels in San Juan to student residences in Tallahassee.

Hospitality

01 / 05 · 2 Featured
HOSPITALITY Hotel Rumbao San Juan Puerto Rico — public space art consulting by Art Firm
San Juan, Puerto Rico

Hotel Rumbao

Tribute Portfolio by Marriott

Designer
Lang & Schwander
Scope
Public Space, Murals, Corridors & 245 Guestrooms
HOSPITALITY Beaches by Sandals Turks and Caicos — resort art consulting by Art Firm
Treasure Beach, Turks & Caicos

Beaches by Sandals

All-Inclusive Resort

Designer
Baskerville
Scope
Guestrooms, Suites & Villas

Healthcare

02 / 05 · 2 Featured
HEALTHCARE Adventist White Oak Medical Center healthcare art consulting by Art Firm
Silver Spring, Maryland

Adventist White Oak

Medical Center

Designer
—
Scope
Patient Rooms, Corridors & Wayfinding
HEALTHCARE
188

Unique artworks curated for healing environments nationwide

Nationwide

Fresenius Medical Care

Nationwide Dialysis Program

Scope
188 Unique Artworks · Evidence-Based Curation
Engagement
Featured Engagement

Multi-Family

03 / 05 · 2 Featured
MULTI-FAMILY The Allen Kissimmee Florida multi-family art consulting by Art Firm
Kissimmee, Florida

The Allen

Luxury Apartments

Designer
HPA Design Group
Scope
Public Space & Amenities
MULTI-FAMILY Athena at the Park Nashville multi-family art consulting by Art Firm
Nashville, Tennessee

Athena at the Park

Luxury Residences

Designer
Smith Gee Studio
Scope
Public Space & Sculptural Compositions

Senior Living

04 / 05 · 2 Featured
SENIOR LIVING Danberry at Inverness Birmingham Alabama senior living art consulting
Birmingham, Alabama

Danberry at Inverness

Senior Living Community

Designer
—
Scope
Atrium, Lobby & Private Dining
SENIOR LIVING Savant of Chapel Hill senior living art consulting by Art Firm
Chapel Hill, North Carolina

Savant of Chapel Hill

Senior Living Community

Designer
—
Scope
Dining, Salon & Common Areas

Student Housing

05 / 05 · 2 Featured
STUDENT HOUSING The Wyatt Lexington Kentucky student housing art consulting by Art Firm
Lexington, Kentucky

The Wyatt

Student Residences

Designer
—
Scope
Game Room, Lounge & Study Spaces
STUDENT HOUSING Osceola Apartments FSU Tallahassee student housing art consulting
Tallahassee, Florida

Osceola Apartments

FSU Student Housing

Designer
—
Scope
Lounge, Common Areas & Gallery Walls
Our Process

Turnkey & collaborative — from discovery to install.

  1. i

    Discovery & Vision

    Immersion in brand standards, architecture, and location. On-site and desk research to define a strategic art vision and program.

  2. ii

    Design Collaboration

    We work closely with interior designers to ensure every piece complements materials, palettes, and finishes — elevating the design intent, never decorating over it.

  3. iii

    Production & QC

    Hospitality-grade specs, meticulous fabrication oversight, and rigorous QA. We manufacture in our facilities for speed and consistency at scale.

  4. iv

    Installation & Reveal

    Coordination around construction milestones with minimal disruption. Purposeful placement to deliver a cohesive, ready-to-experience space.

Juliana Roslin, founder of Art Firm
Our Founder

Juliana Roslin

Strategic Art Advisor · Founder of Art Firm · EDAC Advocate
Through art my companies make every day more beautiful and meaningful than yesterday.

With over two decades in the art industry, Juliana merges her expertise in cataloging, appraisal, and collection management with a vertically integrated production capability. Under her leadership, Art Firm has built a portfolio of 30+ international artist licenses, led the creation of nine exclusive brands, and established two U.S. operating hubs.

Juliana's approach transcends aesthetics; it is about Visual Storytelling. By managing every stage of the art development and supply chain process, she collaborates with architects and design directors to create customized concepts that align with each project's vision and budget.

EDAC Advocate WBENC Certified NMSDC Certified Hotel Project Leads · Preferred Vendor
Strategic Alliances & Certifications

Authority rooted in technical excellence.

Certification
EDAC Advocate Firm
Evidence-Based Design Accreditation & Certification
Certification
WBENC
Women's Business Enterprise National Council
Certification
NMSDC
National Minority Supplier Development Council
Recognition
Preferred Vendor
Hotel Project Leads · Premier Provider Directory
Community Commitment

Minor Masters — products with a purpose for good.

Founded by Juliana Roslin, Minor Masters is a circular economy program that transforms manufacturing waste into art supplies donated to local schools and non-profit organizations. To date, we have partnered with organizations like Erlanger Hospital and Hamilton County Schools, donating over $9,000 worth of art supplies.

Since 2020, we've pledged our commitment to the environment with a goal of becoming a zero-waste facility — recycling manufacturing materials daily and reinvesting them into communities through education and care.

My goal is that by providing eco-consciously made art, our firm can be a pillar in the communities it serves. Business is merely a medium for us to make a positive impact and create something that lives on beyond us. — Juliana Roslin, Founder
Frequently Asked Questions

Everything you need to know.

What makes Art Firm different from other art consulting companies?

Most art consulting firms only advise and source artwork. Art Firm controls every stage of the process — concept design, custom commissions, fabrication, framing, and installation — through our own private manufacturing facility in Chattanooga, Tennessee. This vertical integration delivers faster timelines, tighter quality control, and more competitive pricing than firms that outsource production.

Which industries does Art Firm specialize in?

We specialize in five sectors: Hospitality (boutique hotels, resorts, brand properties), Healthcare (hospitals, clinics, outpatient centers — as an EDAC Advocate Firm), Multi-Family (apartments and condominiums), Senior Living (assisted living, memory care, active adult), and Student Housing (campus and university residences).

Where is Art Firm located and do you serve nationwide?

Art Firm operates from two U.S. hubs: a private manufacturing facility and headquarters in Chattanooga, Tennessee, and an art advising office in Jupiter, Florida. We serve clients nationwide through a network of installers, plus international engagements across Latin America and the Caribbean.

Can Art Firm work within a defined budget?

Yes. Optimizing project value is core to the consulting role. Owning the manufacturing and fulfillment hub lets us offer more competitive pricing than firms that resell, and curation is tailored to aesthetic goals without exceeding the financial plan. Value-engineered options and clear phasing keep budgets predictable.

Does Art Firm provide professional installation?

Yes. We provide white-glove installation for oversized, sculptural, mural, and gallery-wall pieces, including secure specialty hardware. Contract installation services are available even when Art Firm is not the consultant or supplier of the artwork.

Is Art Firm certified as a women-owned or minority-owned business?

Yes. Art Firm is a certified Woman-Owned Small Business (WOSB), WBENC certified, and certified by the National Minority Supplier Development Council (NMSDC). For healthcare projects, we are also an official EDAC (Evidence-Based Design Accreditation and Certification) Advocate Firm.

Who founded Art Firm?

Art Firm was founded in 2021 by Juliana Roslin, a strategic art advisor with over two decades in the art industry. The firm operates under Ready2HangArt.com, Inc., and has built a portfolio of 30+ international artist licenses and nine exclusive brands under her leadership.

Begin a Project

Tell us about your next project.

Share your scope and a dedicated consultant will respond with a tailored proposal — strategy, timeline, and budget aligned to your goals.

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+1 (561) 317-7921 Chattanooga, TN & Jupiter, FL Visit ArtFirm.com ↗